Octaviani, Nadya. “Pengaruh Kesadaran Merek Terhadap Ekuitas Merek Transmart Cilandak”. Jurnal Utilitas 4, no. 1 (February 18, 2020): 34–44. Accessed December 5, 2025. https://journal.uhamka.ac.id/index.php/utilitas/article/view/4688.